PRIME 21
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Prime 21 - Gold
We created this style to bring everything people love about the Prime 21 – Gold into a smaller, more wearable fit. Featuring the iconic gold frame and lenses, Prime logos throughout the design, and premium Prime packaging, it delivers the same bold presence in...- $20.70
$69.00- $20.70
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PRIME 21 - Black
"Look good, feel good, play good." COACH PRIME says it — now take it to heart by copping 'PRIME 21 - Black.' These 'Millenia DX' shades score big with a polarized PureBlend™ Lens for superior scratch resistance and a metal core for an enhanced...- $26.70
$89.00- $26.70
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Prime 21 Black/Pink
Prime 21 – Black/Pink Mod channels fearless energy and Coach Prime’s signature flair into a limited-edition drop that honors the fight against breast cancer and 100% of profits go back to Keep A Breast. With radiant rose gold accents, a polarized PureBlend™ lens, and...- $26.70
$89.00- $26.70
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PRIME 21 - Black/Gold
Spend the season in Forward Motion with the official COACH PRIME sunglasses, 'PRIME 21 - Black/Gold.' These iconic, special-edition 'Meister X2' shades sport exclusive details inspired by Deion Sanders, including the signature PRIME 21 logo on each temple and "AIN’T HARD 2 FIND" emblazoned...- $26.70
$89.00- $26.70
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PRIME 21 - Tort
This isn’t just a frame — it’s a statement. Kingpin is a futuristic frameless shield designed in exclusive collaboration with Coach Prime, and it's here to disrupt the sidelines. That sleek silver mirror lens? Iconic. The tortoise fade? Untouchable. Every angle, every detail, engineered...- $26.70
$89.00- $26.70
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PRIME 21 - Color Block
Go bolder with the official COACH PRIME sunglasses,'PRIME 21 - Color Block.' These iconic, special-edition 'Meister X2' shades sport the superior scratch resistance of our polarized PureBlend™ Lens and a metal core for an enhanced fit. Designed in collaboration with Deion Sanders, all the...- $26.70
$89.00- $26.70
- Unit price
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PRIME 21 - White
Get PRIMED for game day with the official COACH PRIME sunglasses, 'PRIME 21 - White.' Designed with Deion Sanders, these iconic, special-edition 'Millenia DX' shades sport the signature PRIME 21 logo on each temple and the "I BELIEVE" rallying cry emblazoned on the brow....- $26.70
$89.00- $26.70
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Prime 21
Inspired by Coach Prime’s time on the water, the Prime 21 - Black is a clean look with serious performance. ANSI-rated protection and polarized lenses cut glare and keep your vision clear, whether you’re casting lines or moving through the day. The wraparound fit...- $23.70
$79.00- $23.70
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PRIME 21 - Gold
COACH PRIME’s era in Colorado is in full swing — and “You Gotta Believe” we’re still bringing the heat. An exclusive collab with Deion Sanders, 'PRIME 21 - Gold' scores with a bold monochromatic look that, like PRIME himself, "AINT HARD 2 FIND." These...- $26.70
$89.00- $26.70
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